The January sales are among us. Take a break from the barrage of advertisements flooding your newsfeeds to look at... more ads. Here's a selection of some advertisements typical to The Irish Times during the 1940s. See how they compare with the 1950s and 1960s.
Illustrations were common during the 40s, as were lines of text and a backstory in bigger spreads.
![](https://www.irishtimes.com/resizer/v2/AICURL2AINQXTLHKX6XRMVLKG4.jpg?auth=c3488af988365f8733f2a49336f66c3b3c4bb3174c52836d851a356a80ca2257&width=800&height=1524)
![](https://www.irishtimes.com/resizer/v2/FASJI334QQTS2SN4G2FJHBFLLY.jpg?auth=909ad6d884988512e8b091f09558e0c4ed0e5f918cea0ca613fbbdfa6e5be0a3&width=800&height=2625)
![](https://www.irishtimes.com/resizer/v2/3DPTS4QZZTBLOZUC3UYQRGW5CM.jpg?auth=80104daba225c2b603daff521cffaec231a574e0c42190da8d347ed5012a14bb&width=800&height=1522)
![](https://www.irishtimes.com/resizer/v2/AYCCWUJB2RIAABXGCHOQNHBDVE.jpg?auth=59f4786bb1becc7ead7d518a5dff78bb3f80327f2b0d01953caa37d007c7ef3c&width=800&height=952)
![](https://www.irishtimes.com/resizer/v2/CQJL5CV56UR4EYV5P3KNYZRVAA.jpg?auth=ba7adba3518e64a7eb86cdb521a1d2e426509122d629831b3f2ada7b7d5973b5&width=800&height=1462)
![](https://www.irishtimes.com/resizer/v2/A4UY7LZS6TJRQ4KO3H4B5S66KU.jpg?auth=006d3e6af63962a6c9a02f322691740c6773a263478b2553a984d20affec0885&width=800&height=1846)
![](https://www.irishtimes.com/resizer/v2/4YXC2KUB7F3P7Q4G322QQFKVAE.jpg?auth=c6ea7a7a59882c4ff257aad480dee8f60a7536754743f9f3ebc3af8147e6ee13&width=800&height=1946)
![](https://www.irishtimes.com/resizer/v2/AYCCWUJB2RIAABXGCHOQNHBDVE.jpg?auth=59f4786bb1becc7ead7d518a5dff78bb3f80327f2b0d01953caa37d007c7ef3c&width=800&height=952)
![](https://www.irishtimes.com/resizer/v2/O2LR5V7ERNG5HE5S6ZGYV6FVDQ.jpg?auth=6ae46411c9976612c958edd15e8b46d813545a4a557adb13dce5f159e3b80e7e&width=800&height=1339)
![](https://www.irishtimes.com/resizer/v2/UNUN2DNVE7OD6DTF3NPA653YII.jpg?auth=d42cd69c677ef068b30797f2656f330bf066261eb9ac9e9a5158bd149715cd1c&width=800&height=2027)
![](https://www.irishtimes.com/resizer/v2/JOFFK7BZ3TIJLIVAGTSYYGB2KU.jpg?auth=409b68c7702688a8a3008fce387d1d9c941ef7b1fc8ebbbbc73aa1acc197706c&width=800&height=1064)
![](https://www.irishtimes.com/resizer/v2/UYWBUYVSLMM6MX7H277AKMDPHQ.jpg?auth=ebc7a5318d6a9318d92ba3cda232d1ccb7547e8bd4ef88f199ae020e00ebdbee&width=800&height=1176)
![](https://www.irishtimes.com/resizer/v2/6Q54WGCTVKX2YCDZ5WSTHWNYKM.jpg?auth=7ccf4d2a3330338f983a5ecae50fd68acbb835c1f17fadc5862725696b909221&width=800&height=788)
![](https://www.irishtimes.com/resizer/v2/33FO6GSEROFLMET5FIPJBKBWUM.jpg?auth=ef174975656b2ef5020070e9a25c49ed01dc21ac317b858fbe1a896f760e8b0a&width=800&height=2935)
![](https://www.irishtimes.com/resizer/v2/VZZI6UUPCFWI5DM5MQPN3ZYBY4.jpg?auth=2a275e5babbabbb80b4179e056a0114da5c1ce7e416d95d5b5a6ea54e556dacd&width=800&height=1360)
![](https://www.irishtimes.com/resizer/v2/X6YO5GCLTUDRBRUAXIHSDYGV4I.jpg?auth=2fc6eea51bad9866daa1ae8d2196be2c8f9ee2cc22be01a249cf4058dc841959&width=800&height=1882)
![](https://www.irishtimes.com/resizer/v2/XSGE5MXAFH5JK43UH6VWXWRSKY.jpg?auth=7eabbca3c8fd3c71efaa4ec0e16bcf590aa3918a571ba3a354b2a47ba77b5b9f&width=800&height=1898)
![](https://www.irishtimes.com/resizer/v2/SXNUF2UQQU7I5IERC7T5PCGS7Y.jpg?auth=a5c05ee9cc5e88cbec45be625a900855738bcec13f1440a4f6e178b182e0252a&width=800&height=1380)