Volvo aims to prove its drivers are safer with new insurance offering

Car firm hopes to ‘reduce customers’ insurance premiums by demonstrating that Volvo cars are less likely to be involved in road accidents and collisions’

Volvo Car Ireland has launched a new insurance product, Volvo Car Insurance, in partnership with Creane and Creane Insurance Brokers.

In a statement from the car firm, it said it hoped over time to “reduce customers’ insurance premiums by demonstrating that Volvo cars are less likely to be involved in road accidents and collisions”.

The insurance offering can be purchased via Volvo Car Ireland’s website or via a dedicated call centre. In the event that a customer has to make a claim, Volvo Car Ireland will direct drivers to the nearest Volvo bodyshop, where all repairs will be carried out to Volvo standards using genuine Volvo parts. Creane and Creane Insurance Brokers will capture all collision information and claims data for analysis.

David Thomas, managing director of Volvo Car Ireland said: "We believe our customers should benefit not only from the peace of mind that comes with Volvo's safety credentials but also financially, in the form of reduced insurance premiums."

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Mr Thomas said: “We have therefore partnered with Creane and Creane Insurance Brokers to offer our customers a complete product offering and start this data capture process which overtime will demonstrate that Volvo cars are safer to drive. We have seen in other markets that Volvo Cars operates in, customers benefitting from reduced premiums as a result of driving a Volvo car.”

The move is also part of a wider commitment made by the car firm several years ago that from 2020 no one should be killed or seriously injured in a new Volvo car.

Michael McAleer

Michael McAleer

Michael McAleer is Motoring Editor, Innovation Editor and an Assistant Business Editor at The Irish Times