Microsoft expects to sell as many as three million Xbox 360 consoles in the first three months after unveiling the newest version of its video game machine.
The sales target of 2.75 million to three million Xbox 360 units in the first 90 days after the launch date of November 22nd was outlined by Xbox chief financial officer Bryan Lee at an investors' conference in New York.
That target comes nearly two weeks after Microsoft warned that initial Xbox sales might not be as high as some in the gaming industry have expected.
Mr Lee also said that sales of the new consoles, games, peripherals and online gaming subscriptions should total about $1.5 billion in the same period.
The figures are "a good signal about the overall health of the business," Mr Lee said in an interview ahead of a presentation at the Harris Nesbitt Media & Entertainment Conference.