A sandwich to die for: ‘The Gonzo’, a Killer Sandwich for Food Month

Order your sandwich on Twitter today and collect it at The Irish Times office this Friday

To wrap up Food Month, The Irish Times is teaming up with Twitter-based sandwich makers A Killer Sandwich to create a special Thanksgiving-themed sandwich.

“The Gonzo” will include Old Bay turkey, citrus roast sprouts, cranberry pumpkin relish on an Arun corn bun. It will cost €6.

A Killer Sandwich, which is run by brand designers Mr & Mrs Stevens, works like this: every Wednesday, they tweet a new sandwich, which you can order on Twitter by direct message. Then you collect it for lunch on the Friday afternoon.

To try The Gonzo, just follow @akillersandwich on Twitter, where you can place your order at 11.30am today.

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Then come collect your sandwich this Friday, November 28th at The Irish Times building at 24-28 Tara Street, Dublin 2 between 1pm and 2pm (if you get on the list!), where you'll also receive a free copy of that day's Irish Times and a free trial of The Irish Times digital edition.

Here's a video showing how @killersandwich works. Every Wednesday they tweet a 'killer sandwich', which can be ordered by direct message on Twitter. Social media has turned an experiment into a viable business idea.

See you on Friday!