When it comes to Wimbledon there are two camps: those who watch every match and care deeply about who will win the women's singles now that reigning champ Marion Bartoli has hung up her racket; and those who use the championship as an excuse to fill their bellies with strawberries and cream. Some people have a foot in both camps, but they will tell you of the difficulty of cheering with a mouthful of ripe summer fruit.
Either way, it’s easy to channel the summery Wimbledon spirit via your clothes, perhaps with a strawberry print instead of a rapidly blooming splotch of fruit juice trickling down your bodice.
This dress by Rosamosario may or may not be a nightie, but who cares when love-love is the score?
Elsewhere, fit in the tennis silhouette in practical or impractical ways with Equipment and Nike, or wear your allegiances proudly with a River Island T-shirt.
(R-L) Equipment strawberry-red washed silk tennis dress, €340; Nike tennis skirt, €58; River Island T-Shirt, £16, asos.com; Rosamosario strawberry print dress, €545
