Lidl’s latest move is into the boudoir, ladies. Their new line of lingerie launching on March 23rd follows on the success of their €20 trench coat for spring is called Esmara and includes not only a two-piece bra and brief set for €10.98 but a negligee and kimono-style robe set for €15.98.

The bras and briefs come in cream with black polka dots and black with dusty pink embroidery and cost separately €5.99 and €4.99 while the kimonos are €7.99 each.

They’re all part of a clothing range called “See You In Venice” and other items to follow at the end of this month will be a denim dress in three styles in sizes 10-18 and ankle boots for €16.99.