IN a brave attempt for some positive PR after news of the pull-out from Ballyfermot, Semperit is sponsoring the "Irish Car of the Year Award" and the "Van of the Year". Its sales arm, of course, remains in operation and is sponsoring the gala presentation, where the motor-writers' choice will be unveiled. Special guest will be the voice of grand prix racing, Murray Walker.
Semperit seeks best of both worlds
IN a brave attempt for some positive PR after news of the pull-out from Ballyfermot, Semperit is sponsoring the "Irish Car of…
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