Artificial intelligence (AI) is rapidly becoming one of the most transformative technologies of our time, empowering businesses and communities across the country and reshaping how we live, work, and do business.
As the AI transformation accelerates, more organisations are moving from experimentation to adoption and scaling the technology in operations.
Returning to Dublin on September 23rd the Dell Technologies Forum will provide senior decision makers and IT experts with a key opportunity to embrace AI-powered innovation in their organisation and drive future growth.
The annual event will be held at the Royal Dublin Society (RDS) and features a range of compelling tech experts and speakers across the keynote, solutions expo, curated breakout sessions, panel discussions and more. From AI-powered transformation and the next generation of AI PCs to modern data centres and multicloud, the event will provide practical and impactful insights for leaders on unlocking the power of AI in their organisation.
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Former Ireland rugby captain and Grand Slam winner Peter O’Mahony will take to the stage to share lessons from the world of elite rugby on building a high-performance culture on and off the pitch. One of Ireland’s most decorated international rugby players, he has a unique understanding of the role of effective leadership and teamwork in developing a winning, competitive edge in an era increasingly shaped by technological change.
He will be joined by fellow rugby legends Lynne Cantwell, the most capped Irish women’s rugby player and head of women’s strategy at the IRFU, and David Humphreys, former Ireland player and performance director at the IRFU, who will share insights on how to create a thriving team and workplace culture which promotes and encourages innovation.
Gerri Tunnell, chief marketing officer (CMO) at Dell Technologies will set out the technological trends that will drive innovation to the end of this decade and beyond. Meanwhile, Jason Ward, EMEA North vice-president and managing director of Dell Technologies Ireland, will deliver a keynote address on the key steps organisations should consider to advance their AI agenda and embrace the power of digital transformation.
While most decision makers in Ireland understand that AI is a powerful catalyst for innovation, many organisations are still struggling to keep pace with rapid advances in AI and other emerging technologies. Forum speakers will analyse the findings of the Dell’s Innovation Catalyst Study 2025 to support organisations overcome these obstacles and accelerate their growth potential.
This research analyses the top priorities and challenges facing innovation leaders on their AI journey and how the technology is being used to enhance productivity and competitiveness.
Findings from the Innovation Catalyst Study show that that AI is a key strategic driver for business growth for 76 per cent of Irish organisations, and 84 per cent of businesses who have adopted AI in operations are already seeing substantial productivity gains from the technology.
However, nearly half (46 per cent) of surveyed organisations in Ireland are struggling to keep pace with the rapid pace of change. Concerns over data security/privacy (42 per cent), lack of in-house expertise (42 per cent) and regulatory compliance (42 per cent) were the main challenges highlighted by decision makers as they look to advance their AI journey.
To help overcome some of these challenges, 36 per cent of organisations are establishing AI governance and policies, while 32 per cent are investing in AI specific infrastructure and PCs.
Dell Technologies believes that innovation is the engine that drives businesses forward. Its team of experts is supporting leaders across the country in putting the right technology and infrastructure in place to power AI within their organisations.
As the clear leader in compute and storage, Dell Technologies sits at the epicentre of advancements in AI and other emerging technologies. The company provides customers with AI solutions and expertise that unlock the power of AI, automate intelligent decisions, and help define their paths to the future.
Dell Technologies introduced the Dell AI Factory to give organisations the infrastructure, solutions, and services needed to quickly adopt and deploy AI at scale. The company’s new AI PCs are also enabling the broader workforce to benefit from the productivity gains of the technology, ensuring that employees across industries have access to the AI tools that can help enhance efficiency and support a focus on more strategic tasks.
The Forum is an ideal venue for business leaders to learn more about how they can harness the power of AI and other emerging technologies to drive innovation for their business and inspire new ways of doing business.
Speaking at the launch of Dell Technologies Forum 2025, Ward said: “AI’s transformative impact is redefining how we work, innovate and do business. For business and IT leaders, the challenge is clear: to turn AI’s promise into real-world growth and impact.
The 2025 Dell Technologies Forum in Dublin will bring Ireland’s business community together to explore exactly how to do that. With leading voices, real-world case studies, and hands-on insights, the Forum will showcase how organisations can accelerate innovation, unlock new opportunities, and build trust in their AI journey.
As a long-standing partner to organisations in both the public and private sectors, Dell Technologies is proud to provide the expertise, tools, and services that leaders need to drive their AI transformation agenda forward.”
The Dell Technologies Forum is run in partnership with Intel, Microsoft and NVIDIA. For more information and to register for this event, click here.
