Future of Retail Special Report

Online shopping may have grown significantly during lockdowns, but lots of people are returning to stores at the soonest opportunity. Reports of the demise of traditional bricks and mortar retailing appear to be premature, for the time being at least, but retailers that want to survive will need to provide consumers with a high-standard blend of online and traditional shopping options.

‘With the power to buy whatever you want at your fingertips, it’s more important than ever for retailers to offer customers an experience that’s worth leaving the house for’

Consumers are looking at what everyone else is thinking. They are looking at social media reviews, comparison sites, Amazon reviews - these are a lot more convincing than what a brand says about itself

Stores need to look ‘Instagramable’ and offer an ‘unforgettable experience’ as retail moves towards ‘omnichannel’ trading, say experts

To be successful in retail feedback is not enough, you have to act on it


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