British chip designer ARM Holdings aims to lift its market share in the fast-growing mobile computing sector to 15 per cent by the end of the year from 10 per cent now, its president said today.

ARM's president, Tudor Brown, made the comments during a news conference a day before the start of the Computex PC trade show in Taipei.

ARM's technology dominates the mobile computing arena, helped by its leading power efficiency and relatively low cost. Its processors power Apple's iPhone and iPad and nearly all other mobile phones and tablets.

The British company licenses its technology to chip-makers such as Samsung and Texas Instruments and gets a royalty payment on every chip shipped.

Reuters