Eircell has announced that it signed up 20,000 new mobile phone customers in July to bring its customer base to 320,000 people. About half of the new customers have opted for the analogue or 088 service with the balance going for the digital 087 connection. Eircell's chief executive, Mr Stephen Brewer, said the analogue system appeals to people who "want wide coverage on an inexpensive phone for keeping in touch with family, customers and friends in Ireland".